Mass AI Agency — practical AI for Massachusetts small businesses
Answer every call. Follow up in minutes. Automate the busywork.
We build working AI systems for Massachusetts small businesses: an AI receptionist that picks up when you can't, follow-up that reaches new leads while they're still looking, and automations that clear hours of admin every week. Plain setup. Plain pricing. Plain English.
Or talk to a person first: 617-398-0033
What we build
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AI receptionist & missed-call capture
A trained AI answers your line around the clock: it greets callers with your business name, asks the questions you would ask, books appointments, and takes detailed messages. Every call you can't take gets an immediate text back — so the caller hears from you before they dial the next name on the list.
Your number stays the same -
Instant lead follow-up
Inquiries from your website, Google Business Profile, and ads get a reply within minutes, then polite, persistent follow-up until the lead books, answers, or asks to stop. Every conversation lands in one inbox with the full history attached.
Speed wins the job -
Workflow automation
Quotes, invoices, appointment reminders, review requests, intake forms: we connect the tools you already use so information moves between them without retyping. You describe the routine; we make it run on its own.
Hours back every week -
AI-assisted local SEO & content
Service pages, town-by-town landing pages, Google Business Profile updates, and review responses — drafted with AI, checked and finished by a person, published on a steady schedule so your business shows up when neighbors search.
Human-reviewed, always -
Custom AI agents & integrations
When the off-the-shelf pieces don't fit: purpose-built agents for estimating, dispatch, internal Q&A, or document handling, wired into your CRM, calendar, and phone system. Scoped in writing before we build.
Built around your stack
How an engagement works
Listen
A 30-minute call about your business: where calls go unanswered, where leads go quiet, which chores eat your evenings.
Map
You get a one-page plan: what we'll automate, what stays human, the go-live date, and a fixed monthly price. You decide with the number in front of you.
Build
We set everything up and train it on your services, prices, and service area. You test it yourself — and approve the script — before a single customer hears it.
Run
Go live. We monitor, tune, and report in plain English. You can read every transcript and change anything with one message to us.
Fair questions
What does the AI receptionist actually say to callers?
It answers with your business name, asks the questions you would ask — what the job is, where, how soon — then books the appointment or takes a detailed message and texts you a summary. You approve every word of the script before launch and can change it whenever you like.
Do I have to change my phone number or phone system?
You keep your existing number and carrier. We set forwarding rules that fit how you work: after a few rings, after hours only, or on every call. Turning it off is one setting.
How long does setup take?
Receptionist and follow-up setups typically go live within a couple of weeks of the kickoff call. Larger automation projects get their own timeline in the one-page plan, so you know the go-live date before work starts.
What does it cost?
A fixed monthly price scoped to your setup. After the first call you get a one-page plan with the exact number on it — you decide with the price in front of you, and the price you approve is the price you pay.
Will this replace my office staff?
The AI covers the calls nobody is free to take — nights, weekends, lunch rushes, the second line ringing while the first is busy. Your team keeps the conversations that need a person, and gets cleaner notes on every one.
What happens to my customers' data?
It stays yours. Call summaries, messages, and contact details live in accounts you own and control. We never sell or share customer data, and we delete it on request.
Start the conversation
Tell us where the jobs are slipping — missed calls, slow follow-up, paperwork nights — and we'll come back with the one-page plan. No pressure on the call; the plan speaks for itself.
Call or text
Service area
All of Massachusetts — Boston to the Berkshires, Cape to the North Shore.